CREATIVE & FRANCHISE STRATEGY
Clarifying a property’s audience, positioning, format, world, creative DNA and long-term franchise opportunity.
Story. Strategy. Franchise.
Hart of Creative partners with studios, brands and creators to shape stories, build enduring franchises and develop creative strategies for a changing entertainment landscape.
ABOUT
EMILY HART
FOUNDER & CREATIVE STRATEGIST
Emily Hart is a creative executive and strategist with more than 20 years of leadership experience at The Walt Disney Company, where she most recently served as Senior Vice President of Development & Current Series at Disney Television Animation.
Throughout her career, Emily has led development and creative strategy across hundreds of projects for Disney+, Disney Channel and Disney Junior. She is known for identifying and shaping ideas that balance globally resonant, character-driven storytelling with franchise potential, while maintaining deep respect for creators and fan communities.
Through Hart of Creative, Emily works with studios, brands, rights holders and creators to shape distinctive entertainment properties, strengthen creative strategies and develop new models for building the next generation of enduring IP.
WORK
DEVELOPMENT & EXECUTIVE OVERSIGHT
Series overseen
KiffHailey’s On It!Hamster and GretelMarvel’s Moon Girl and Devil DinosaurThe Ghost and Molly McGeeThe Proud Family: Louder and ProuderA Proud Family WizmasBig City GreensMonsters at WorkZombies: Re-AnimatedPrimosStuGoPrep and Landing: The Snowball ProtocolPhineas and FerbDarkwing DuckJourneyKingdom Hearts: The SeriesThe WitchverseLittle EinsteinsMickey Mouse ClubhouseJake and the Never Land PiratesThe 7DMiles from TomorrowlandThe Lion GuardFancy NancyArielVampirinaMickey Mouse FunhouseThe RocketeerAlice’s Wonderland BakeryChoo Choo SoulTasty Time with ZeFronkMickey MousekersizeOoh, Aah and YouForces of DestinyPalace PetsThe Wonderful World of Mickey MouseSELECTED CREATIVE PARTNERS
LUCASFILMBAOBAB STUDIOSHIGHER GROUND
KROFFT PRODUCTIONS20TH ANIMATIONDISNEY GAMES
LIGHTSTORM ENTERTAINMENTSQUARE ENIXPOINT GREYAGBO
RADIO FLYER STUDIOSWALT DISNEY ANIMATION STUDIOSMARVELLEGO
SERVICES
CREATIVE VISION
WITH STRATEGIC RANGE
DEVELOPMENT & CREATIVE LEADERSHIP
Helping companies establish slates, evaluate material, guide creators and move projects from early concept toward production.
IP & PARTNERSHIP STRATEGY
Identifying opportunities, aligning stakeholders and connecting storytelling with platforms, licensing, consumer products and global audiences.
CONTACT
LET’S BUILD
WHAT COMES NEXT
LinkedInLINKEDIN